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How to Sell Your Home to Millennials

by Alisa Coyle

As Bob Dylan would say, “The Times They Are a-Changing” With the emergence of technology, the way that we live has changed so much over the last several decades, and the same is true with the way that we sell houses.

If you’ve got a home for sale in Boston, make sure that you are appealing to the interest of buyers of all generations, including millennials (those aged anywhere from 18-35). There are several ways to be sure that your home attracts a younger crowd, including:

· An updated kitchen and bathroom

· An open floor plan

· A focus on walkability and transit options

· Flooring and countertops that are easy to maintain

· A home office or multifunctional space

· Outdoor patio or well-tended backyard, ready for a social gathering

· Access to amenities (like a gym and laundry facilities) whether in-home or nearby

· “Smart” things and other technology upgrades

· Energy efficient upgrades, with a solid home energy score

And while it doesn’t necessarily pertain to the house itself, another way to attract millennial buyers is to hire a real estate agent that can speak their language. Marketing materials for your home should include well-staged, high resolution pictures, as well as references to the items in the above list.

In addition, communication should be early and often for every buyer, especially those of younger generations who live life in the fast lane, and will often get frustrated if they feel ‘out of the loop.’ If you’re looking for a real estate agent with experience selling to buyers of all ages, call Greater Boston Realty at 617-469-4040.

 

 

 

As the saying goes, “You never get a second chance to make a first impression.” This couldn’t be truer than when you’re selling your home. The first time a buyer sees your home in person, it is up to the front of your home to leave them wanting more. Here are a few simple ways to increase the curb appeal of your home:

Make sure that your walkway is clear and level. People touring your home are going to start forming opinions the minute they step foot out of the car. This makes your walkway very important – it should be free of clutter (leaves, snow, bicycles, etc.) and should have no major cracks or tripping hazards.

The area near your front door should be neat and tidy. If you have a porch area with furniture, make sure it is clean and looks welcoming. A potted plant or a simple wreath on the door can go a long way forward helping make a good impression on people there for a showing.

Your home’s front door should be clean and inviting. Take an extra minute before a showing to make sure that your front door is clean. Windows should be free of smudge marks, and handles should be wiped down. Also make sure that the door’s paint is in good condition.

For more tips on how to sell your home from the real estate experts here at Greater Boston Realty, just call 617-469-4040 to make an appointment. We help sell homes in all of the Greater Boston area, including Roslindale, West Roxbury, and Jamaica Plain. Don’t hesitate to call us today!

 

 

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Contact Information

Greater Boston Realty
2012 Centre St.
Boston MA 02132
617-469-4040